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Asda is making a major change to loo roll – and it’s good news for shoppers

ASDA has announced a huge change for its loo roll – and shoppers will be pleased.

The supermarket is making a change to the packaging in a bid to be more environmentally-friendly.

Asda has made a massive change to its loo roll

Asda has announced its own-brand toilet paper will now be double the length in order to be more sustainable.

The move should save 74 tonnes of plastic and 760 tonnes of cardboard a year.

It will also save 1,200 lorries per year from needing to deliver, and rolls will last much longer.

The change affects the own-brand line Shades and takes place online and in stores today, November 14.

The toilet paper is now £2.15 for two rolls in a pack which, with the double-length bonus, is the equivalent to four rolls.

A pack of four Andrex rolls from the supermarket costs £2.85 in comparison.

Four Shades double rolls cost £3.30, six cost £5.25 and 12 cost £9.50.

Do keep in mind these are all worth twice amount of rolls that are in the pack, and a normal 12 pack of Andrex, for instance, costs £9.95.



Sarah Yorke, buying manager – household paper at Asda said: “Shades toilet rolls are one of our most popular own-brand products so to be able to make this change and help reduce both our customers and our own carbon footprint without affecting the great quality of our product in any way is an incredibly important step for us.”

You should also keep in mind that the Asda Just Essentials rolls already come in double roll format – it costs £1.93 for a pack of six.

But it’s always good to have a search around other stores too in case there’s a great bargain on.

You can use sites like Latest Deals and Trolley.co.uk to compare over 140,000 products a ross 13 supermarkets if you want more options.

Just remember not all of them will have a double-the-amount feature.

And that’s not the only change to supermarket packaging in recent months.

Aldi ditched colour codes on milk packaging in a bid to help the environment in August.

It means instead of the traditional green lids on milk bottles that signal that you’re buying semi-skimmed, the caps are made of clear plastic.

Although it’s still a trial at the moment in stores across Cheshire, Manchester and Liverpool, it could be rolled to all of Aldi’s 950 stores across the country.

The move could save an extra 60 tonnes a year of recycled High-Density Polythene (rHDPE) going to waste.

Waitrose announced in June that that was making a change to milk packaging, swapping coloured for clear plastic, becoming the first supermarket in the UK to do it.

Bother supermarkets are working with milk supplier Muller to make the changes.

Asda also made a change to the material used in its tea bags last month.

It introduced plant-based packaging which allows shoppers to recycle their tea bags.

The supermarket estimated that it sells over 550 million tea bags each year.

Asda has said that the new tea bags are made from corn starch, which is a natural, plant-based material.

Aldi Specially Selected Infusion tea bags and Co-Op’s own brand 99 tea bags are fully recyclable.

Lidl’s pyramid tea bags and Sainsbury’s own brand tea bags are also plastic free and fully recyclable.

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