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It is launching a new trial which rewards customers for shifting their energy usage away from peak times.
OVO says it will offer a competitive rewards system through its exclusive high demand day/time notifications.
Running from December 8 to March 31, 2023, the trial could see customers earning up to £100.
It will see three types of notification, two of which will be exclusive to OVO customers and the other will be the standard National Grid notification for those signed up.
They will be issued to participants via email at various times, encouraging them to shift their non-essential electricity usage outside of peak periods.
These exclusive notifications will alert participants of the days the grid is most likely to see demand, as well as the time of day.
Customers can make a minimum of £1 for every kWh shifted below their personal target â the more electricity shifted, the more the money they’ll make.
Each month a credit bill will be shared with all the notification rewards collated.
An average home could earn around £50 in total, but it could be up to £100 depending on usage and participation in more events.
Initially, the scheme is open to 15,000 OVO customers, with this figure planned to increase after the first month.
Customers will need to opt-in to receiving email notifications by 11.59pm on that same day in order to be eligible for the reward the following day, and opt-ins after this time will not count.
Eligibility is based on:
being an existing OVO Energy customer
have a working electricity smart meter installed
opt in to daily or half-hourly meter reads
be supplied by OVO Energy throughout the trial
not be part of the Power Move promotion
not be registered for the Demand Flexibility Service with another provider
Those eligible will be invited to sign up via email.
Raman Bhatia, CEO of OVO, said: “We’re pleased to be joining the National Grid Electricity System Operator’s Demand Flexibility Scheme and launching another trial which rewards customers for their efforts in making small but significant changes to the way they consume energy.
“We know that winter is going to be a challenging time for many, so relieving that pressure where we can, and supporting our customers has never been more important.”;
The trial is part of the national effort by energy providers to make the electricity grid more stable this winter.
The hope is that it will reduce the chances of needing nationwide energy blackouts, which were nearly activated today.