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I’m a shopping expert – the best day to do your Christmas shopping revealed

CHRISTMAS can be an expensive affair especially with the cost of everyday goods so high – but if you plan ahead you could make a saving.

The Sun can reveal the cheapest days to pick up everything from speakers to sneakers between now and the big day.

Idealo figures reveal when the cheapest days are to buy Christmas presents

The data comes from shopping experts at price comparison website Idealo.

It analysed thousands of products over the festive period last year and the average cost at hundreds of retailers.

It then used the data to find the exact date to buy the product at its cheapest.

And it could save you a tidy sum depending on what you’re buying.

One important thing to note is that costs change over the year and you should always compare how much something is online.

Plus, because the figures from Idealo are based on 2021 prices, you might pay more this year.

But the prices give some indication of when retailers offer the cheapest prices.

Some of the best days to buy the products were after Christmas too – so you might have to pay a little more for some if you want them in time for December 25.



And of course, the exact price you’ll pay might differ to what Idealo has found as it compiled data across thousands of products.

Remember as well, beyond Idealo’s data, there are other ways to compare prices across a range of products.

Websites like PriceSpy, Google Shopping and Price Runner let you take one product and see what it’s selling for across different websites.

Katy Phillips, senior brand and communications manager at Idealo, said: “It’s been interesting to see that for many products, the key to success when landing a bargain is to buy sooner rather than later particularly late November when buying gifts.

“Don’t forget that comparing prices across a range of products can truly help you to find a better deal too.

“At a time where saving money is important to many households, being able to check multiple retailer costings at once can prove to be a very helpful resource in getting the best deal.”

Here are the exact days to buy products based on Idealo’s data.

Printers

Idealo worked out the cheapest day to buy a printer was November 29, so you might have to be quick if you want to nab one.

The average price to buy the piece of equipment on November 29 was £778.

The most expensive date was December 9 when it costed £811 – so you’re saving £33 by picking one up on November 29.

Speakers

The best day to purchase speakers was November 30. The average price to buy the product then was £276.

The most expensive date was December 15 when it would have set shoppers back £308.

So by picking a set of speakers up on November 30 you’re saving yourself up to £32.

Laptops

You could save yourself £28 by buying a laptop on the cheapest day – December 23.

It costed on average £957 then compared to £985 on the most expensive day – November 29.

Mobile phone

A mobile phone was cheapest on November 29 when it cost £287.

That’s compared to the most expensive day, December 21, when it was £306. That’s a maximum £19 saving you could get.

Air fryer

They’ve been flying off the shelves in recent months as households look to cut back on energy bills.

And Idealo found the best time to pick one up in November and December was November 29 when it cost £163.

The most expensive day was December 21 when one would cost you £181.

So you could save £18 by picking one up on the cheapest day.

Katy said: “If you’re looking to hop on the air fryer trend, you’re better off buying now rather than later as prices shoot up by 11% in late December, specifically the December 21 and if you’re unsure on what the best deal is always price compare.”

Electric heater

You could save £15 maximum by picking up an electric heater on the cheapest day in November and December – December 22.

The most expensive day was December 1, when it was £158 compared to £143 in November.

Katy said: “For those on the hunt for cheaper ways to heat their homes, electric heaters are a great alternative.

“Shoppers can expect the best deals late December where prices drop by 10%.”

Consoles

You could save a maximum of £11 by picking up a games console on the cheapest day – November 29.

It costed £255 then versus £266 on December 8, when it was most expensive.

Hair straighteners

The most expensive day to pick up a pair of hair straighteners last year was December 17 when it would have costed you £75.

The cheapest day was November 29 when the average price was £68.

That means you’re saving £7 by picking a pair up for the cheapest day compared to the most expensive.

“Savings can be made on hair straighteners whereby the best time to buy is the November 29 as there’s a 10% price decrease compared to the December 17 where prices start to rocket ahead of Christmas.”

Headphones

The cheapest day to buy headphones was November 29 – £68.

The most expensive day was December 24, when they were £73.

So by picking a set up on November 29 compared to December 24, you’re looking at a maximum £5 saving.

Trainers

Everyone needs trainers, and Idealo found you could save a maximum of £5 by buying a pair on December 24 compared to December 8.

On December 8 they cost £71 while on December 24 they were £66.

Barbie

A Barbie doll was cheapest on November 29 when it was £52.

That’s compared to December 5 when it was £56.

So you could make a £4 saving by picking one up around a week earlier this year.

Earrings

Idealo found the cheapest day to buy earrings was November 29 when they costed £59.

They were most expensive on December 18 – when they costed £63.

Women’s perfume

The cheapest day to buy women’s perfume was November 29 – when it costed £43.

That’s compared to December 27, when it was £47 – £4 more expensive.

Video games

November 29 was the cheapest day to buy video games – the average price was £27.

Meanwhile, December 20 was the most expensive when it costed £30.

So you could save £3 just by buying them on November 29.

Wok

The cheapest day to buy a wok was December 9 – when you could pick one up for £65.

December 16 was the most expensive day – a wok then would have set you back £68, £3 more than the cheapest day.

Beard trimmer

You could save £2 by picking up a beard trimmer on the cheapest day compared to the most expensive day.

It would have cost you £52 on November 29 compared to £54 on December 8.

Coffee machine

Perfect for a morning perk, the cheapest day to buy a coffee machine was November 30 – the price was £96.

In comparison, December 21 was the most expensive when it was £98.

Lego

The cheapest day to pick up children’s favourite Lego was December 23 when it was £82.

The least expensive day was December 1 – it was £84 that day.

Smartwatch

It was cheapest to buy a smartwatch on November 29 – when it was £188.

The most expensive day was December 23 – when the tech would set you back £190.

In other news, we reveal the exact date millions on Universal Credit and other benefits will receive a Christmas bonus.

Plus, Tesco shoppers have just days left to spend Clubcard vouchers.

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  1. Pingback: Tesco launches HUGE toy sale with over 180 items reduced, and prices start from £4

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