Little-known supermarket offering full Christmas dinner for just £3.75 per head – including pigs in blanket and turkey

A SUPERMARKET is selling a full Christmas dinner with all the trimmings for less than £4 per head.

Heron Foods, B&M’s lesser-known budget supermarket is selling a £15 Christmas dinner deal which it says will feed a family of four.

The deal includes a turkey joint with pork, sage and onion stuffing, roasted root vegetables, cauliflower cheese, Aunt Bessie’s duck fat roast potatoes and Yorkshire puddings, as well as Brussel Sprouts and pigs in Blankets.

It works out at £3.75 per head, and is available in stores now.

You can find your nearest branch by using the store locator on the retailer’s website.

Heron Foods has hundreds of stores around the UK, mainly in the Midlands and North.

It is known for its low prices, and bargain hunters often share the best deals they’ve spotted on social media.

Shoppers are looking to cut costs as much as they can this winter amid the cost of living crisis and growing energy bills.

While the festive period should be a lovely time for families and friends to come together, many of us will be worried about making ends meet.

And Heron isn’t the only supermarket helping households this Christmas.

Asda has been promoting its full Christmas dinner, which will feed a family of five for just £22 – that’s £4.40 a head.

Retail giant Tesco is offering a full Christmas meal from its frozen section for £20.90 or £4.18 a head.

Marks & Spencer came out as most expensive, at £42.55 for five people.

Of course, prices vary from day to day and could be different in store. We checked online today.

You can see how supermarkets compare on the price of a frozen Christmas dinners in our handy guide.

Some supermarkets sell different weights and sizes of the same item, but we’ve compared it as close as possible.

Other ways you can save money in the supermarket

Know when to shop

Heading to the shops when products are marked down and bright yellow discount stickers are applied can save you serious dough.

But each branch of a supermarket will have their biggest discounts at slightly different times of day.

We put together a handy guide to what time supermarkets including Aldi, Asda, Tesco and Lidl reduce their prices.

Make a list

One of the most common mistakes shoppers make is going out underprepared.

Making a list will help to stay focused on getting the items that you really need, rather than being drawn into impulse purchases.

Swap to own brand

Ditching items with labels like “finest”; in favour of “own”; or “value”; can be worthwhile.

The Sun regularly tests supermarket own brand products to see if they can beat the big brands.

Here we carried out a Battle of the Brands to tell you exactly how much you could save on 15 products.

Don’t ignore granny groceries

Modern items such as liquid soap, shower gel and washing capsules mean you’re paying more for added water.

Switch back to what your gran would have bought, such as solid soap bars and washing powder.

Ariel washing capsules for your laundry can cost up to £11.80 per kg compared to Ariel washing powder at only £3.08 per kg.

Making the switch could slash the average grocery bill by £350 per year.

Shop wonky

Strange-shaped fruit and vegetables taste the same but cost less.

For example, Lidl’s £1.50 Waste Not Scheme boxes contain a whopping 5kg of fruit and vegetables that may be slightly damaged or discoloured but is still perfectly good to eat.